Hey there, good morning. BFCM scar tissue, Shop Pay mystery outages, and ChatGPT Ads that can’t crawl a Shopify storefront. Monday’s for fixing what broke last year before it breaks again.

In today’s newsletter, we’ll get into:

• What broke in your store last BFCM - overselling, dead carts, checkout slowdowns.
• Is Shop Pay down? Status vs reality before you blame the theme.
• ChatGPT Ads crawl failures on Shopify - watch this if you’re testing that channel.

SELL & CONVERT

📣 What broke in your store last BFCM? Merchants are comparing last year’s BFCM meltdowns - overselling, dead abandoned-cart emails, checkout slowdowns - so you can fix the same failure modes before peak.

🛒 Is Shop Pay down? When Shop Pay vanishes from checkout, merchants swarm the thread - status vs reality matters before you blame your theme.

📣 ChatGPT Ads can’t crawl this Shopify store. A merchant reports ChatGPT Ads crawl failures on a Shopify storefront - worth watching if you’re testing that traffic channel.

MONEY & OPS

💰 Tax report headaches in admin. Merchants are still wrestling with Shopify tax reports that don’t match the reality they need for filing.

🛒 Payouts page redesign: see all your payouts in one view. Shopify redesigned the payouts page so you can scan paid and pending payouts side-by-side without losing your place.

💰 Bring back bulk editing for “charge sales tax”. Operators want bulk tax toggles back - flipping “charge sales tax” one SKU at a time doesn’t scale.

📦 EU stores: shipping to the one foreign country that drives 20-30% of orders. EU merchants trade tactics for shipping to one high-volume foreign country without wrecking margins.

💰 VAT for US-based digital product sellers. US digital sellers are asking where VAT obligations kick in once Shopify starts ringing up EU customers.

STORE & TOOLS

📣 How do you pick the next A/B test - and who runs it? Store owners are swapping notes on prioritizing A/B tests and who owns the experiment queue when bandwidth is thin.

🎨 What makes a paid Shopify theme worth the money? Merchants debate when a paid theme pays for itself versus sticking with free or heavily customized Dawn forks.

🛡️ Order marked as fraud - now what? A fresh fraud-flagged order thread - cancel, call, or fulfill is still the operator call most stores dread.

🏪 Pickup-only and categories: still confusing. Merchants are hitting walls configuring pickup-only and category setups without breaking the rest of the catalog.

ON THE CALENDAR

📅 Shopify Editions. Bookmark Shopify Editions - the twice-yearly dump of everything new across the platform.

TheDailyShopify · Draft